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The LMS Is Not Dead—But the Traditional Mindset About It Should Be (Especially in the Age of AI)
Today's LMS is evolving beyond its original form, thanks in large part to the rise of AI.
Apr 44 min read
Hypothesis: CS/CX in Small Businesses and Start-Ups
At Two Tree Solutions we believe strong CS / CX strategies are critical for start-ups and small businesses, not just for large businesses.
Mar 245 min read


The Impact of Customer Success on Business Success: Revenue & Beyond
Beyond the benefits of CS/CX to the customer, the business benefits, not just with revenue, but with other sustainability advantages.
Mar 55 min read


Looking for Love: Moving Beyond Deal Size to Lifetime Value
Businesses that only focus on immediate deal size miss the much larger opportunity of ongoing relational and experiential value.
Feb 144 min read


Outside-In: Gaining a Customer Success Perspective
Success in the Experience Economy requires businesses to move toward a more value-driven Custom Success philosophy.
Feb 64 min read


Why Measuring the Value of Training Is Essential
Measuring the value of training requires a strategic approach that aligns with organizational goals and focuses on meaningful outcomes.
Jan 304 min read


SEEDs of Change: Experience Design as the New Differentiator
Planting the right SEEDs can cultivate transformation and growth in the experience economy.
Jan 224 min read


Rockstars vs. Conductors: A Metaphor for Effective Leadership
Leadership in the business world can be likened to the roles of Rockstars and Conductors in the realm of music. Which one are you?
Nov 14, 20233 min read


The 7 Persuasive Design Strategies
It all comes down to realizing that designing digital learning is about more than just great courses.
Oct 10, 20237 min read


The SLED Model
In today’s landscape, L&D practitioners are becoming increasingly more strategic inside their organizations.
Sep 12, 20234 min read


The PP/AA/RR Approach
The PP/AA/RR Approach enables a tailored, reproducible structure to training and assessment strategies.
Sep 5, 20233 min read


The 4 Pillars of Experience Design
All experiences need to be designed with intent using the four key pillars to the Experience Design Lifecycle.
Aug 8, 20233 min read
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